30 resources · 25 free
Digital Marketing
Market products online — strategy, channels, funnels, and analytics.
Google Ads Zero To Hero
Beginner best-practice PPC course by Hazel Owens: Google Ads account setup, campaign creation, free-credit coupon, ad copy formulas, optimization, and Bing Ads basics. 5 lectures, ~48m, English. Updated 5/2020.
Google Ads For Ecommerce: SEM, Paid Ads, Google Shopping
Ecommerce-focused Google Ads training: Search Engine Marketing, paid ads, and Google Shopping campaigns from setup through optimization.
Google Ads for Small Business: Secrets of an Agency Pro
John Horn (agency director, millions in managed ad spend) teaches profitable Search, Shopping, Display, Remarketing, Call-only and YouTube campaigns for small business. 53 lectures, ~5h 55m, English. Updated 8/2021.
PPC 101: Intro to Google & Facebook Direct Response Ads
Jim Weber on why direct-response PPC beats brand awareness: the PPC sales funnel, lead types, ROI/CPA math, case studies, and hiring campaign managers. 31 lectures, ~1h 2m, English. Updated 12/2021.
Google Ads for Beginners (Coursera Guided Project)
Coursera Guided Project: build a Google Search campaign live — account setup, campaign structure, ad groups, keyword research, audience targeting, ad writing, optimization. ~2-3 hours, hands-on in pre-configured workspace, shareable certificate.
LinkedIn Ads Free Course: Boost Lead Generation & Traffic
LinkedIn Ads from setup to optimization: boost lead generation and traffic with targeted LinkedIn campaigns.
LeadsTunnel Academy: Generate Leads With Facebook Lead Ads
Generate leads with Facebook Lead Ads: campaign setup, targeting, and lead capture that converts.
Free Lead Generation Course for Beginners (YouTube)
YouTube playlist (189 videos): free lead generation course for beginners — strategies, funnels, and traffic.
Effective LEAD GENERATION For Business (Magnets & Funnels)
Lead generation for business: lead magnets and funnels that capture and convert prospects systematically.
Learn LinkedIn Ads & Marketing
LinkedIn Ads and marketing: run campaigns on LinkedIn — targeting, ad formats, budget, and campaign optimization.
Master Meta Ads Targeting
Anton Saburov (16 yrs, agency owner): targeted advertising fundamentals, platform algorithms, AI-driven targeting strategy, Meta Ads Library competitor analysis, launching campaigns, budget allocation, account-block risk management. 13 lectures, ~52m, English. Updated 6/2024.
How to Set Up a Facebook Ads Campaign (Coursera GP)
Coursera Guided Project (Dr. Elias Abdelkefi): Business Manager + Ad account creation, campaign objectives by marketing funnel, ad sets with audience/budget/schedule/placements, creating ads, tracking performance in Ads Manager. ~1h 15m, desktop only, shareable certificate.
Create a Targeted Ad With Facebook Audience Insights (Coursera GP)
Coursera Guided Project: use Facebook Audience Insights to create three custom-audience targeted ads — Contact List, Site Visitor, App User. ~1.5 hours, desktop only, shareable certificate.
Prove your interest
Unlock this bonus resource by showing you are serious.
Facebook Ads & Facebook Marketing MASTERY 2026
Coursenvy: complete Facebook marketing — Business Manager, Ads Manager mastery, pixel + advanced tracking, sales funnels, audience targeting, $0.01 engagement strategies, retargeting, reporting and optimization. 76 lectures, ~12h 20m, English. Updated 1/2026.
Prove your interest
Unlock this bonus resource by showing you are serious.
Only Meta Ads Course You Need: Facebook & Instagram Ads
Jim Esen: full Meta ads system — Business Manager, pixel, algorithm + auction, retargeting, custom + lookalike audiences, creative testing frameworks, ad copy, scaling, compliance. 105 lectures, ~18h 1m, English. Updated 10/2025.
Prove your interest
Unlock this bonus resource by showing you are serious.
Facebook Ads & Facebook Marketing Blueprint: Beginner to Pro
Diego Davila: complete Facebook ads blueprint — ads funnel, target audience, advanced audiences, campaigns, pixel + custom conversions, remarketing/retargeting, Instagram ads, organic reach with Live/Groups. 177 lectures, ~20h 50m, English. Updated 1/2025.
Prove your interest
Unlock this bonus resource by showing you are serious.
Design Facebook Ads Images and Videos Like a Pro
Design high-performing Facebook ad creatives — images and videos that stop the scroll and convert.
Prove your interest
Unlock this bonus resource by showing you are serious.
Online Facebook Ads Course & Training for Beginners
Bharat Manghnani: Facebook ads fundamentals — ad formats, precise audience targeting, custom + lookalike audiences, lead generation, hands-on assignments. 16 lectures, ~51m, English. Updated 8/2024.
Prove your interest
Unlock this bonus resource by showing you are serious.
Creating a Free Business Page with Blogger (Coursera GP)
Coursera Guided Project: create a small business blog on Blogger.com — customize the page, post content, interact with customers, Stats tab and Google Analytics for reach. ~1 hour, desktop only, shareable certificate.
Prove your interest
Unlock this bonus resource by showing you are serious.
Create a Google Ads Search Campaign (Coursera GP)
Coursera Guided Project (Angelo Paolillo): strategic foundations of Google Search campaigns — goals, campaign type, targeting, bidding and budget, ad groups and keywords, compelling ads, match types, conversion tracking. ~2 hours, desktop only, shareable certificate.
Prove your interest
Unlock this bonus resource by showing you are serious.
HubSpot Webinar Library
HubSpot's on-demand webinar library packs hundreds of recorded sessions on inbound marketing, sales, CRM, content strategy, and SEO. Each webinar is taught by HubSpot subject-matter experts and practitioners, covering topics from email marketing fundamentals to advanced lead generation. Recordings stream free without a HubSpot account, making the library a solid source of structured marketing education.
Prove your interest
Unlock this bonus resource by showing you are serious.
Google Skillshop
Google's official free training platform offering self-paced e-learning courses and certifications for Google Ads, Google Analytics, Google Marketing Platform, and other Google marketing tools. Courses are designed by Google product experts, include knowledge checks, and end with shareable Google product certifications that employers and agencies widely recognize. Suitable for complete beginners through advanced practitioners, and covers search advertising, display, measureme
Prove your interest
Unlock this bonus resource by showing you are serious.
Ahrefs Academy
Free video-course library from Ahrefs covering digital marketing fundamentals: an SEO course for beginners, advanced link building, blogging for business, and an Answer Engine Optimization (AEO) course for AI search visibility. Each course bundles short video lessons with practical walkthroughs of real tools and data, and you can take a certification exam to earn an Ahrefs certificate. Built for marketers, SEOs, and agency professionals who want hands-on, tool-grounded traini
Prove your interest
Unlock this bonus resource by showing you are serious.
Meta Blueprint
Meta's official free online training hub for advertising and marketing on Facebook, Instagram, WhatsApp, and Messenger. It offers structured courses from fundamentals like creating a Facebook Page and Ads Manager basics to advanced audience targeting, creative, and optimization topics, plus professional certification exams for advertisers. Used by millions of advertisers and agencies worldwide, with a free course catalog covering the full campaign lifecycle from setup to meas
Prove your interest
Unlock this bonus resource by showing you are serious.
Marketing School Podcast
Daily digital marketing podcast hosted by Neil Patel and Eric Siu delivering short, actionable lessons on SEO, content marketing, social media, email marketing, conversion optimization, and growth strategy. With 2,500+ episodes and tens of millions of downloads, it is one of the most listened-to marketing shows, distilling lessons both hosts have learned running real agencies and products. Ideal for busy marketers and founders wanting a practical daily dose of strategy and ta
Prove your interest
Unlock this bonus resource by showing you are serious.
Google Digital Marketing & E-commerce Professional Certificate (Coursera)
Eight-course career certificate built by Google covering the full digital marketing funnel: foundations, SEO and SEM, social media, email marketing, analytics, and e-commerce store setup. Includes 190+ hours of interactive lessons, quizzes, and hands-on projects such as customer personas and social media calendars, plus AI training. Content is freely auditable, while graded assignments and the certificate require a paid subscription after the 7-day trial; no experience needed
Prove your interest
Unlock this bonus resource by showing you are serious.
TikTok Academy
TikTok's official free e-learning platform for marketers and advertisers, offering structured courses across advertising fundamentals, creative best practices, measurement, and policy. Learning paths like TikTok Basics and Build Your Brand combine short video lessons with knowledge checks and end in shareable achievement credentials. Course content is free for everyone and covers the full campaign lifecycle from setup to optimization.
Prove your interest
Unlock this bonus resource by showing you are serious.
Marketing Over Coffee
A long-running weekly podcast hosted by John Wall and Christopher Penn covering digital marketing, advertising, and analytics over short 20-minute episodes. Each show packs practical takeaways on paid search, email, social ads, marketing technology, and data-driven campaigns, plus live product demonstrations. With over 500 episodes and guests from leading companies, it doubles as an ongoing free curriculum in modern marketing. Perfect listening for busy marketers and small business owners.
Prove your interest
Unlock this bonus resource by showing you are serious.
Influencer Marketing Hub
A free educational site dedicated to influencer and affiliate marketing, publishing detailed guides, statistics, and how-to tutorials. Beginners can learn how to find the right influencers, structure campaigns, calculate fair rates, and measure ROI, while brand guides cover disclosure rules and platform-specific strategies. The site also runs free tools like engagement-rate calculators and an influencer search database for hands-on practice.
Prove your interest
Unlock this bonus resource by showing you are serious.
WordStream Blog
A free marketing education blog from WordStream, one of the best-known names in PPC and paid advertising. Articles teach Google Ads and Facebook Ads campaign building, keyword research, ad copywriting, landing page optimization, and budget management with real examples. The blog also hosts free downloadable guides and templates such as PPC checklists and keyword tools. Practical, data-backed lessons for advertisers of every experience level. All content free to read.
Prove your interest
Unlock this bonus resource by showing you are serious.
18 more resources in Digital Marketing
MMIC members see the full catalog — every resource, no limits.